The hot, Irish guy introduced me to the concept of wine buying with a social purpose. I love wine, but unless I'm in a vineyard, eyeball to eyeball with the producer, I rarely think about the people behind the bottle. I guess most wines fall into the category of what I view as the "mass produced wines you see on the shelves of Tesco or Waitrose". And don't get me wrong, there's nothing wrong with those wines, lots of them taste pretty good.
In England, we often hear about local farmers campaigning about the cost of milk. About how the big, bad supermarkets squeeze farmers to beyond levels where any living can be earned. But it never occurred to me the same could be true of wine.
Lovely Picpoul and how you rate the wine |
And do you know what, maybe I do feel a bit better about drinking the wine when I feel I am doing good for the world (#fact, by me drinking wine, I am helping someone). But that's not even the best bit.
You know those adverts where you give money to charity and you receive updates from the children, or ponies or forest you have helped to save? Well it works just the same for Naked Wines!
When you invest in Naked Wines, you become an Angel. As an Angel, you receive updates from the growers to let you know how they're getting on. How the grapes are ripening this season, new wines they have on the market and other little things they happen to be excited about.
OK, so I haven't exactly saved a breed of endangered snails, but it makes me feel pretty good.
Another great thing about the site is that you can share your experiences with others. So, if I had a particularly enjoyable session on a case of Picpoul de Pinet, I can let other people know about it. And they can let me know what they liked and didn't like too. It's not even that poncey either, as the people talking about the wines are mainly normal people, like me.
And the wines have been pretty good too. I have especially enjoyed:
- The Benjamin Darnault Picpoul de Pinet which is light and soft and highly coiffable
- The Filigrana Alvarinho from Antonia Venturo - a lovely pear drops wine that comes in a surprising, blue bottle (pictured above)
- The Mauricio Lorca Lorico 2010 which tasted like a glass of ripe cherries
All I ask, is show me a little love in return. Just the odd tweet. Just a tiny mention. Let me know you're listening! After all, you are talking to an Angel.
Disclaimer: drink sensibly n that ;)